Download Video: MP4
CCTV Olympics 2012
Best Sport Promo
SILVER
Designer: M-I-E
China’s state broadcaster- commissioned M-I-E to create their main Olympic promo. We developed several ideas, of which the client chose a route inspired by London 2012’s triangular theme. The promo was technically and artistically challenging, harnessing both 2d and 3d techniques.
China’s state broadcaster- commissioned M-I-E to create their main Olympic promo. We developed several ideas, of which the client chose a route inspired by London 2012’s triangular theme. The promo was technically and artistically challenging, harnessing both 2d and 3d techniques.


